About Us

Ina Masten

Ina Masten, holds multiple degrees and certifications in the Accounting, Finance, IT and the Healthcare fields. She is dedicated to helping clients make intelligent financial decisions to grow their business while keeping a keen eye on the bottom line.. Her patience and determination ensure that every client is treated with respect and integrity.

Ms Masten earned a Bachelors of Business Administration in Accounting from The National University and a Masters in Computer Information Science from the University of Phoenix.  She began her career in the Health Care field working at Sharp Healthcare and Scripps Health in accounting, finance and analysis positions.  As she developed a passion for the health care field, she also expanded her capabilities into leadership skills and non-profit management.

Recently, she held the position of Controller/CFO for CentraMed, Inc. (formerly Integrated Revenue Management, Inc.)  There, she was responsible for all phases of accounting, budgeting, and cash management for the organization. She developed business plans and ROI analysis for both existing and potential operations. As a key member of management team and acted as a facilitator between the founders and the directors/managers to assess problems and propose solutions. In addition, she was responsible for the Human Resources, Accounting, Financial Analysis and Information Systems departments of the organization.  Plus, she participated as needed in defined projects in Operations, including managing all general administrative and facility areas.

With over 30 years of professional experience, Ina is fluent in all accounting, finance and healthcare software and is capable of writing her own programs. 

Ms. Masten serves as a Board Member on a number of San Diego non-profits including the Turning Point Pregnancy Resource Center, Inc., and Penasquitos Lutheran Church.  She is an active member of the numerous industry group including:

  • ACHE Group
  • Advanced Business Analytics, Data Mining and Predictive Modeling
  • Cloud Accounting
  • Data Mining, Statistics and Data Visualization
  • Finance and Management Consultants Group
  • Finance/Accounting Consultants Group
  • HFMA – Southern California Chapter
  • Healthcare Financial Management Association
  • Healthcare Information and Management Systems
  • MIT Enterprise Forum San Diego
  • Non-Profit Controller’s Network
  • RevCycle Management
  • San Diego Finance & Accounting Professionals
  • San Diego Organization for Healthcare Leaders

Industries Served:

  • Hospitals

  • Non-Profit Organizations

  • Start ups

  • Small to Mid size company's


  • Six Sigma Greenbelt Healthcare (VillaNova) 

  • Data Mining (UCSD)

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